Friday, May 27, 2011

Trying to Get Your 2011 Marketing Plan Implemented? Use These 7 Helpful Marketing Tools

Trying to Get Your 2011 Marketing Plan Implemented? Use These 7 Helpful Marketing Tools

Trying to Get Your 2011 Marketing Plan Implemented? Use These 7 Helpful Marketing Tools


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Home Page > Marketing > Marketing Tips > Trying to Get Your 2011 Marketing Plan Implemented? Use These 7 Helpful Marketing Tools

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Trying to Get Your 2011 Marketing Plan Implemented? Use These 7 Helpful Marketing Tools

By: will brennan
Posted: May 20, 2011


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It should be obvious that the greatest way for a firm to spread its awareness and grow revenues is to pump up the volume and intensity of your marketing.

A successful business can only get that way if their target market is aware of its existence. Hoping for customers and not trying to attract them won’t make a business successful and may result in sales drying up. But, using just seven practical marketing tools will help a business get to the revenue targets it has laid out for itself in 2011?and may even help it exceed those sales goals.

7 Marketing Ideas to Impact 2011 Sales

1)��� Competitive Analysis

For 2011, start with a picture of your business’ place in the market, your status and competitive rank to take advantage of your benefit from marketing in 2011.� Laser-in on “best-of-breed” organizations in your field and figure out what they’re doing to make them a success or just a “follower”.

Forecast your business targets for the next 2-3 year horizon and decide what it will take to reach those targets. Keep in mind that being able to plan your marketing tools effectively necessitates you to fully recognize your business’ current standing.

2)��� Funding Your Marketing

Costs of profitable marketing campaigns vary according to their size, online vs. offline, length of time they run, size of your prospect list, etc.� You don’t have to choose the most expensive strategies and you should experiment (at a small cost) which marketing tools achieve before you launch a key campaign. Simply review your financials to see what funding can be used for marketing and promotion, decide the tactics you can afford that will do the trick.

So many marketing tools these days are inexpensive or even free and that allows a small business with limited budget to use them effectively.

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3) Nurture Customers

I don’t know about you, but I feel you need to maintain a interaction with present customers, not just spend all your energy to acquire new prospects.

Shouldn’t you use several marketing tools to communicate to your customers how much you appreciate their loyalty to your company. Marketing tools that retain customer contact are, for example, email autoresponders, blogs, hard copy or electronic newsletters.

Think about it, when you feel a firm cares about you, don’t you continue to give them your business?� Adding personalization to customer communications makes them feel cared-for and special and helps generate repeat sales.

4)�� Blogs, Articles and Backlinks

New prospects are needed to continue to grow your business as well as to replace customers you lose during the course of a year. Are you new to the web or maybe a very experienced online marketer?� Makes little difference, you can find online marketing tools available that provide solid support for your awareness, lead generation or sales conversion.

Several internet marketing tools are useful as added capabilities for businesses that have the funds and require incremental capabilities.

5)��� Marketing Tools

Marketing tools are constantly evolving and new and better marketing tools continue to be created.� It pays to be aware of sites that offer marketing tips and marketing tools because they can keep you abreast of the latest effective capabilities.

Another sometimes overlooked way to achieve sales growth is availing yourself of marketing knowledge like conferences or reading eBooks or just paying attention to the latest marketing blog posts.

6) Automation Marketing Tools

As your marketing efforts help you hit sales targets, now would be the time to use your profits effectively to further help with your marketing campaigns. Investing in marketing software, for example email software which can send out newsletters, promotions, etc. to your client base at the click of a button will not only save you time and money but will be a productive use of your time and your resources. Focus on marketing tools that help you reach the marketing targets you have identified.

Available marketing tools take an original sales letter or original article and can revise it within�� seconds into hundreds of alternate versions.� Good for use across the internet in many different online applications. You can take advantage of another

Source: http://articlesinside.co.cc/advertising/trying-to-get-your-2011-marketing-plan-implemented-use-these-7-helpful-marketing-tools

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